How to use a fleet GPS ROI calculator
Fleet tracking ROI is usually dominated by one line item: monthly subscription fees. Many fleet GPS platforms bundle the hardware and require a contract, so the “real” cost only becomes obvious after you multiply monthly fees by vehicle count and by the number of years you expect to run the system.
This ROI calculator helps fleet managers, operations teams, and procurement compare two common pricing models: (1) a traditional subscription with a per-vehicle monthly cost, and (2) a one-time purchase model. If you’re trying to justify a change in fleet technology, start by entering the monthly fee you’re currently paying (or have been quoted) and choose a timeframe (1, 3, or 5 years).
What makes fleet tracking “worth it” for B2B buyers
ROI is not only about cost reduction. Fleet GPS systems can also improve utilization, reduce unauthorized use, and shorten response time when a vehicle goes missing. For many businesses, the best outcome is a combination: lower total cost plus better visibility and control.
Why subscriptions inflate total cost
Subscriptions can make budgeting predictable, but over multi-year terms they often become the largest expense. A $25/month plan doesn’t look expensive—until you scale it across 10, 50, or 200 vehicles. Over 3–5 years, subscription totals can exceed the original hardware investment several times over.
What to enter for competitor pricing
- Monthly fee: the per-vehicle subscription price you expect to pay.
- Setup/activation: any per-vehicle onboarding, SIM activation, or install fee (if applicable).
- Timeframe: use 3 years if you want a realistic “contract cycle” view; use 5 years for true TCO thinking.
How to present ROI internally
If you’re writing an internal justification memo, include three numbers: competitor total, Moto Watchdog total, and the difference (savings). Then add one paragraph on operational wins: dispatch visibility, faster recovery, and fewer “where is that truck?” moments.
Fleet GPS ROI FAQ
Is Moto Watchdog really $0/month?
On this calculator, Moto Watchdog is modeled as a one-time device cost of $119.99 per vehicle, with $0 install (buyer installs) and $0 monthly fees.
What’s a realistic timeframe for ROI comparisons?
Most fleets evaluate technology over a 3-year horizon (contract cycle), but a 5-year view is better for total cost comparisons.
Should I include installation cost in ROI?
If you pay a shop or installer, yes—add that cost to your internal model. This page assumes buyer installation is free.
Does this calculator include fuel or idle savings?
No. This page focuses on pricing-model ROI (subscription vs one-time). If you want a true TCO page, we can add idle + admin time fields.